rosssketches

ROSS

Branding for a planned public observatory at the Fraser River Heritage Park in Mission, B.C.

The project involved developing a name and full branding suite for the observatory that was visually appealing to both astronomy enthusiasts and newcomers alike. Taking a geometric approach helped give the logo and imagery a modern visual appeal that worked well across multiple mediums. The acronym, ROSS (Rotary Observatory and Space Science Centre) was chosen for its memorability and personality.

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